What Types of Scenarios are Supported in Bundles & Upsell
We offer a versatile range of product scenarios designed to enhance upselling strategies without the need to switch between multiple apps. These scenarios help Shopify merchants create compelling deals to boost sales and improve customer experience.
Here’s an overview of the scenarios supported:
1. Bundle as Product
Description:
Bundle multiple products into a single item that can be added to collections and marketed as one product. Ideal for creating gift packs or multipacks that appear on a dedicated product page.
Popular Use Cases:
Buy A+B+C for a combined price (e.g., Buy A, B, C for $50)
Offer curated packs from specific collections (e.g., Buy any pack from the Gifts collection for $99)
Sell multi-packs of a single product (e.g., Buy a 3-pack of one product)
2. Bundle Builders (Build Your Own Bundle)
Description:
Allow customers to create their own custom bundles by selecting from a range of curated products. This gives customers flexibility and personalization options.
Popular Use Cases:
Select any 3 items from a specific collection (e.g., summer collection)
Combine products across categories (e.g., Pick any 3 t-shirts and any pair of pants)
Choose a set number of products from a larger selection (e.g., Choose 3 out of 8 soaps)
3. Quantity Breaks
Description:
Encourage bulk purchases with tiered pricing. Set different price points for various quantities, motivating customers to buy more for better discounts.
Popular Use Cases:
Buy in bulk with escalating discounts (e.g., Buy 3 for 10% off, 6 for 15% off)
Offer fixed-price bundles for different quantities (e.g., Buy 3 for $50, 6 for $85)
4. Complete the Bundle (Pop-Up)
Description:
When a product that is part of a bundle is added to the cart, a pop-up shows the remaining items in the bundle and any available discounts. This encourages customers to complete the bundle.
Popular Use Cases:
Suggest related products to complete a bundle (e.g., Add a phone, suggest a case and screen protector)
Highlight discounts for bundled items (e.g., Buy a camera, get 10% off accessories)
Upsell with complementary products (e.g., Add running shoes, suggest matching sportswear)
5. Frequently Bought Together (FBT) Bundles
Description:
Group similar or complementary products that are often purchased together. This helps increase average order value by offering a convenient package of related items.
Popular Use Cases:
Bundle complementary items (e.g., Laptop and keyboard)
Upsell higher-tier products (e.g., Buy a 55” TV instead of a 42”)
Offer a discount for multiple items (e.g., Bundle 3 products to get a discount)
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